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Yards Per Target Leaders — an Efficiency Stat That Does Not Repeat

Yards per target repeats at 0.15 between halves of the same season — among the least reliable measures we hold for a player.

0 is a coin flip and 1 is a fixed property. Each bar is one measure correlated with itself across the same season. Opportunity sits at the top and efficiency at the bottom, and that ordering is the single most useful thing on this page.

Who gains the most per ball thrown at them?

#	Player	Games	Yards per target	Targets
1	Henry Ruggs III	20	11.66	79
2	Marvin Hall	47	10.86	72
3	Levine Toilolo	84	10.25	73
4	Jameson Williams	57	9.99	274
5	Jalen Coker	26	9.98	123
6	Kalif Raymond	119	9.93	287
7	George Kittle	140	9.92	871
8	Alec Pierce	66	9.92	303
9	DeSean Jackson	73	9.84	353
10	Christian Watson	54	9.79	266
11	Tyrell Williams	65	9.69	331
12	Justin Jefferson	99	9.68	905
13	George Pickens	70	9.68	471
14	Bryan Edwards	36	9.65	85
15	A.J. Brown	119	9.63	901
16	Julio Jones	109	9.60	853
17	Zay Flowers	54	9.59	367
18	Brandon Aiyuk	78	9.57	491
19	Nico Collins	72	9.54	504
20	Donovan Peoples-Jones	63	9.53	202

2016-2026, 61,376 player-games. only those with at least 50 targets, applied because the question set no minimum and a rate over a handful is not a ranking.

This season

#	Player	Games	Yards per target	Targets
1	Jordan Watkins	1	30.00	2
2	Omar Cooper Jr.	1	30.00	1
3	Dareke Young	3	27.00	1
4	Ryan Miller	2	23.00	4
5	Jelani Woods	3	20.00	1
6	Zay Flowers	2	19.50	12
7	KhaDarel Hodge	3	18.00	1
8	Elijah Arroyo	3	17.00	1
9	Laquon Treadwell	3	16.20	5
10	Eli Raridon	2	16.00	2
11	Emmett Johnson	3	16.00	4
12	Marlin Klein	3	16.00	1
13	Mo Alie-Cox	3	16.00	1
14	Tory Horton	2	16.00	3
15	Devontez Walker	2	15.67	3

2026 so far. everyone who matched -- the usual four-game minimum was dropped because nobody in this window has played that many yet, so read a one or two game rate as the small sample it is.

What this number is worth

It combines how deep a player is targeted with what he does after the catch and with whether a defender fell over. Only the first of those is stable, and it is already visible in his average depth of target.

Read a leader here as a description of last year, not a forecast of next. If you want the part that carries, look at how often he is targeted rather than at what each target produced.

Split-half reliability 0.15 (0.26 projected to a full season) across 2,783 player-seasons, 2018–2025, every player with at least four games in each half of a season. Measured 2026-09-29 by tools/reliability_players.py; the boards above are built by the same query engine the assistant uses.

Snap Share Leaders — and Why It Is the Most Reliable Number in FantasyThe most repeatable thing a player does Target Share Leaders — the Best Receiving Signal There IsRepeats at 0.93 Targets Per Game LeadersRepeats at 0.92 Catches Per Game LeadersRepeats at 0.89